Beale's Business NLP, Coaching, Sales and Attraction Newsletter - December 2009

Hi, here’s your December 2009 newsletter from UK NLP trainer Michael Beale of PPI… bringing you valuable hints, tips and information on business NLP, coaching, sales, networking and attraction.

Contents: what’s in your newsletter this month:

• Beale’s Podcasts
• What Would Google do?
• NLP Benefits and a Free NLP Taster
• NLP Video: Unlocking Creativity
• Ambition for our Coaching Network
• NLP Definition of the Month: Towards
• And Finally…

Beale’s Podcast

This month I’m talking to Garner Thomson about what he would recommend to anyone who wanted to become a really good hypnotist. While there are many ‘gems’ throughout the discussion, Garner summarised on three key areas:

• Be totally voracious in your learning – gobble up everything you can
• Go first – don’t ask your clients to do anything you are unable to do yourself
• Experience counts – get as much experience as you can

He also suggests that if you want to start up a business, don’t be too cheap: people generally go for quality.

You can listen to the podcast or read the transcript from: Garner Thomson on becoming a great hypnotist.

What would Google Do?

As someone who attracts many of my top clients through the web I’m naturally interested in the apparently very different way of thinking between developing a mainly web based business versus a traditional bricks and mortar business.

I recommend Jeff Jarvis’ ‘What Would Google Do?’ to anyone who wants to develop a ‘mindset’ that is appropriate for this way of working:

For example he suggests that part of the new ethics are:

• Make mistakes well
• Life is a beta
• Be honest
• Be transparent
• Collaborate
• Don’t be evil

What I find interesting is the contrast between this approach and how many people are actually currently being encouraged to work in large companies.

In a similar vein I recommend ‘Free’ by Chris Anderson.

NLP Benefits and Foundation

Do you want reminding as to the benefits of NLP? I’ve posted a short summary on the benefits of NLP here . Please feel to agree or disagree if you’re a forum member. If you’re not yet a member, do sign up!

We have two taster evenings coming up early next year and we’re now taking bookings for:

• Milton Keynes on Thursday 21st January 2010
• London on Tuesday 26th January 2010

They’re free and fun, and great for anyone from a total beginner to an experienced NLPer. Places fill quickly, so do register early through this link : seminar dates and offers.

We will be increasing some of our prices for new bookings made after the end of November. If you want to take advantage of current prices, please phone (01908 506563) to confirm. See more at: seminar dates and offers.

NLP Video: Unlocking creativity

This video demonstrates a very gentle induction to increase and encourage creativity.

Watch and listen to a short video where I take Liam Beale through a creativity exercise. Just click on this link: Unlocking Creativity.

Ambition for our Coaching Network

I’ve set a challenge for the Executive and Business Coaching Network , to get to the top of Google for the terms ‘executive coaching’ and ‘business coaching within 18 months. This is about a group of coaches working together to provide great ‘coaching content’ rather than any clever ‘SEO’ activity. I’m still looking for one or two additional coaches to help on the journey. Curious? If so, have a look at our Information for Coaches.

Definition of the Month: Towards

‘Towards’ people show a motivational pattern marked by seeking to accomplish or achieve a particular goal.

It is part of NLP Meta-programme profiling. Remember most people tend to have either a 'towards' or 'away from' preference.

You can tell which someone is by being aware of, and taking notice of, the words they use:

• ‘Towards’ people use words like: attain, obtain, have, get, achieve
• ‘Away from’ people use words like avoid, prevent, solve, in case

When presenting to a general audience it’s always best to use both ‘towards’ and ‘away’ words.

You can read more definitions here: NLP Training: Glossary A-Z.


And Finally

As always, thank you for reading this. Remember it’s your unique experiences that contribute to the wisdom of the world.

Michael, 26th November 2009